Blog

How to be truly unique with One of a Style
When you're building a business, it can be hard to understand how to truly be unique, how to stand out against everyone else doing what you do, especially right now when our mindset has, shall we say, taken a bit of a hit. Despite being filmed before lockdown, Stefania Bartolomei of One of a Style has […]
Overcoming adversity and growing a luxury brand with Monannie Cakes
What would you do if you hit a major bump in the road of your career and decided to start your own business? Even though this was filmed before lockdown, Fehintola "Fen" from MonAnnie Cakes has a lot to share about overcoming adversity and growing a luxury brand that now serves incredible weddings such as […]
The power of being more visible with Laura Devine of Devine Bride
Yay! The latest interview in my Gin and Magic YouTube series championing strong creative women is here! Straight from my home to your eyes + ears, this week featuring the amazing Laura Devine of Devine Bride! I've had the pleasure of knowing Laura for a few years now and BL (Before Lockdown) we were co-working […]
7 ways you can jazz up your website seo
I recently carried out about 25 website reviews in the space of two weeks and it reminded me just how similar everyone is in where they want to be and where they're going off on tangents - seven things kept popping up (saying 'seven' ALWAYS makes me think of Len Goodman scoring in Strictly Come […]
20 Things to Do When you don't know what to do now
An alternative title for this could be - How to stop overthinking everything and be more visible or "I’m feeling overwhelmed too. Here’s what I've been doing about it and you can too" I wrote this post because this has been my experience and, when I speak to people, this is yours too. You want to get […]
The Story of Maddy Shine told in GIFs
It may or may not surprise you to know (if you watch my InstaStories) that I enjoy a gin of an evening.
Four ways to get people to link to you (what is linkbuilding)
In my recent challenge, I showed hundreds of people how to take stock of their current visibility and what to do about it. One of those key areas was link building, and I wanted to go over a few tips on how to get more people to link to you and your website, and what […]
10 lessons I learned from my last launch
I'm writing this because quite a few people have asked me about it and even though I am not a launch expert, I do feel I have some lessons to share. In short, I made some money, I spent some money, I helped a lot of people, I gained some fans and some haters (oh […]
How to connect Google Search Console & Google Analytics
Hello! So a while back I wrote this piece on how to tell Google you exist by submitting your sitemap and it was pretty popular, so I recently updated it with the latest settings (Google Search Console had updated in that time). After sharing this, I got bombarded with more questions and of course following […]
Does Google know I exist (and how to change that)
I get asked this question a LOT so I thought it was high time I wrote a blog post - Does Google know I exist? In this blog post I talk about how to tell and how to change that.
How to create your best of 2019 blog post
Well hello there! Today I want to talk to you about your Best of 2018 blog post. You know, the ones where you summarise all your favourite bits of 2018 on your blog. Have you considered doing one?
#ThingsILoveFridays 29 November
What's that I hear you say? No Black Friday offer? Nope, not from me, not sure how I feel about it tbh so instead, I'm focusing on my usual #ThingsILoveFridays💖 where I celebrate all that went well each week, giving me the opportunity to stop, and be grateful! I don’t think we give ourselves enough credit for […]