What do we want to be known for + how to make that happen
Last week on the High Vis podcast we spoke about goals, how to set them and how to adapt as the goalposts move. So now you have a clearer idea of where you want to go, it’s time to take a look at what it is you want to be known for.
What DO you want to be known for and how do you get more people to know about you, so you can get more of those juicy juicy sales?
Well, grab your notebook and pen folks because this is a big one.
The simple fact of the matter is if you’re not making the sales you want, it’s because not enough of the right people know that you exist. So here’s where we start with changing that.
You need to increase your audience’s awareness of what you do, what you sell and how you’re different from everybody else out there. Sounds pretty simple when we break it down, right?
Ok, so how do we know what we want to be known for? Well, never fear, I have some key questions you can ask yourself to know what sets you apart and why your business is the perfect solution to your ideal client’s problem.
Being more visible online has never mattered more than in 2020, without being able to meet in person at all these wonderful events, we have to get more specific, more obvious about what we offer, and ultimately what we’re known for.
I would love to hear from you over on Instagram, so please do screenshot and tag me @maddy.shine , take a video of you listening to the podcast when you’re out on your daily walk and come back next week when we will be talking about …. Money and MISTAKES. Oh yes, we’re going there! So make sure you’re subscribed and tune in every Wednesday for a new episode.
You can find Fiona’s brilliant planning guide I mentioned in this episode here.